An Android-using photographer’s take on Instagram
Today, Instagram finally released an Android app. I’m happy to see that happen. As a software developer, seeing well known apps cross over to new platforms gives me a warm fuzzy feeling about users having more freedom to choose whichever platform they prefer and that sort of thing.
As noted in the title though, this post is about my opinions as a photographer not a dev, so that warm fuzzy feeling is irrelevant right now.
Since they were nice enough to release it, I installed Instagram’s Android app today, messed around with it briefly, decided it wasn’t my thing, and posted a snarky comment on facebook. Pretty typical chain of events for me, really. Not surprisingly, that snarky comment sparked a quick discussion, in which I said I shoot a dslr and a medium format film camera when I want to take interesting looking pictures, and a friend replied that she doesn’t have a dslr. I was about to reply with something about how Instagram’s effects are what I’ll select certain types of film when loading up my medium format camera, and then it hit me:
The effects that Instagram delivers are something that I have felt for a long time that digital photography is missing. Instagram’s implementation is a little over-simplified and backwards from what I want (which is why I didn’t quite realize the implications at first), but what Instagram’s filters do, and what I wish my DSLR would do, is give digital photos some of the warmth, charm, feel, and beautiful imperfections of photos shot on film.
That’s one of the biggest things that keeps me coming back to my medium format film camera: the fact that I can go to my stash of film, pick something that will provide the look I want for a shoot, and have my photos come out with the distinct style of the type of film I selected. No photoshop filters, no manual adding of vignette and film grain, just pictures that come out with a harsh grain, or popping colours, or a slightly surreal tint, with no extra effort on my part after shooting them because that effort was spent up front when I chose which roll of film I wanted to shoot.
Obviously what I want on my DSLR is a little different from what Instagram has on offer, but the end result is the same: digital photos that look as if they were shot on film. In my perfect camera world, the camera companies (or at least Canon, since that’s whose gear I use) would set something up with the film companies where the camera companies license the look of various different sorts of film and then along with things like “neutral”, “faithful” and “monochrome” in my camera’s Picture Style menu, there would also be “Ilford Delta”, “Fuji Velvia”, “Kodachrome”, etc. Selecting one of those film type options in the menu would apply that type of film’s appearance to any photos shot while that film type was set. Of course, there would also need to be an option to not use any film style emulation, because not every picture needs that stuff applied to it. By the way any Canon engineers that happen to be reading this, I’d probably use the Picture Style menu a whole lot more if it had these options in it.
So after all that, I think I can live with what Instagram does even though the app isn’t really my cup of tea. Except the faux-film-frame stuff. That irks me. By all means, please make cellphone pics look like they were shot on Kodak Portra 800 (or <insert desired film look here>), but spare me the tacky borders.

